Hope Starts Here is a team of advocates and champions leading the charge for Detroit’s early childhood systems. Founded on November 10, 2016, Hope Starts Here began at an event at the Michigan Science Center. This kickoff started their process of bringing together thousands of Detroiters to activate the Hope Starts Here blueprint.
Challenge: Our task was to provide Strategy and Planning, as well as research, messaging, build media relations, and create a series of digital content over the course of several months. More high-level strategic services included creating Awareness Campaigns and to provide thought-leadership and assistance with events.
Our Solution: Our team worked diligently and intentionally with stakeholders for Hope Starts Here to deliver outstanding creative direction, implementation, and dissemination for all things relating to communications for HSH. For the first phase, we provided: Research, strategy, and implementation which included a deep dive with several of their partners. Phase 3-6 focused heavily on awareness and advocacy as well as event planning.